Press

November 2009

PicPocket Books Announces Four New Picture Book Apps for iPhone/iPod Touch, Largest Publisher in Growing E-Book Market for Children’s Books

Titles, publishers include What a Pest (Grosset and Dunlap), I Can Do it Too (Chronicle Books) Then it Rained (Gumboot Books) and We’ll Paint the Octopus Red (Woodbine House)

PicPocket Books, a custom application software development company dedicated to bringing children’s books to life on the iPhone, today introduced four new titles for PicPocket Books, making PicPocket Books the largest publisher of children’s picture book applications for the iPhone or iPod Touch.

What A Pest, by Maryann Cocca-Leffler, originally published by Grosset & Dunlap as a Level 1 All Aboard Reader, I Can Do It Too! by Karen Baicker from Chronicle Books, Then It Rained by Crystal Stranaghan from Gumboot Books and We’ll Paint the Octopus Red by Stephanie Stuve- Bodeen from Woodbine House are the newest titles published by PicPocketBooks for the Apple iTunes App Store.

PicPocket Books (www.picpocketbooks.com) brings quality picture book literature to digital media. Children ages 2-8 can now enjoy their favorite stories on the go—at the doctor!s office, at the store, on the airplane; any situation where it’s impractical to bring physical books along. PicPocket Books offer a new and unique experience, combining the beauty and distinctive quality of picture books with professionally produced audio narrations and interactive visual text.

“We don’t see PicPocket Books as replacements for print books or the valuable time parents can spend reading to their children, but as educational and culturally valuable alternatives to video games or movies, especially for families on-the-go,” says Lynette Mattke, Co-founder and Publisher of PicPocket Books. “We publish titles as true-to-the-book as possible, using full-color illustrations, professionally recorded audio and interactive highlighting of words as the story is read. We encourage early literacy and instilling an early love of books and reading in children.”

Current PicPocket Books titles available on the Apple iTunes App Store include:

  • My Friend Isabelle by Eliza Woloson, illustrated by Bryan Gough
  • Cucumber Soup by Vickie Leigh Krudwig, Illustrated by Craig McFarland Brown
  • Tire Mountain by Andrea Cheng, illustrated by Ken Condon
  • Sleeping Beauty illustrated by by Martina Müller
  • A My Name is Andrew, by Mary McManus Burke, illustrated by Donna Ingemanson; and
  • 8 Big Stuff Books by Robert Gould and Eugene Epstein, including titles such as Dinosaurs,
  • Big Rigs, Monster Trucks, Sea Creatures and Rescue Vehicles

Whereas other iPhone picture book applications are video-based, automatically flipping the pages of the book while the child follows along, PicPocket Books technology allows users to turn pages and highlight words themselves, mimicking a true book experience.

“Many families are short on time and e-books can be read any time, any place,” says Mattke. “We believe that if reading picture books on the iPhone means that more families are reading together and that more kids have more exposure to storybooks, then they are a great option for the tech- savvy families of today.”

About PicPocket Books

PicPocket Books, established in the spring of 2009, is founded by husband-wife team Lynette and Manuel Mattke who share a passion for children’s literature and technological innovation. To download any of the PicPocket Books apps, please visit the iTunes App Store. For more information about PicPocket Books, please visit http://www.picpocketbooks.com

Contact: Lynette Mattke

Co-founder & Publisher, PicPocket Books

109 Granville Drive

Silver Spring, MD 20901

lmattke@picpocketbooks.com

Twitter @picpocketbooks

http://www.picpocketbooks.com